![](https://designtank.london/wp-content/uploads/2021/10/Panku-SAS.jpg)
Campaign
Panku Noodle launch
![](https://designtank.london/wp-content/uploads/2021/10/DT_YO__Panku_Yakisoba_Presentation_4-2-1055x1500.jpg)
The Brief
How can we bring a fresh and vibrant vibe to our first noodle range launching at ASDA.
What we did
By using fresh, natural tones of green overlaid with a vibrant and energetic photography we portrayed the energy by which Panku brings to what has been a stagnant sector in Supermarket retail.
![](https://designtank.london/wp-content/uploads/2021/10/DT_YO__Panku_Yakisoba_Presentation_4-18-1-268x1500.jpg)